indian reveal

branded content for history and indian motorcycles


BIG MACHINE produced, directed and edited this 90 second worldwide premiere of the entire line of 2014 Indian Motorcycles.

BIG MACHINE director Steve Petersen shot the spot, hosted by American Pickers talent Mike Wolfe, in Spirit Lake, Iowa.  BIG MACHINE gained unprecedented access to the assembly facility and the never before seen all new Indian motorcycles.



Client: History / Indian Motorcycle    Director: Steve Petersen      Producer: Matt LeBoeuf

Art Director: Ming-Shian Wang