NAT GEO / PÜR MINERALS

BRANDED CONTENT FOR NAT GEO WILD & PÜR MINERALS

 

This National Geographic Wild spot features runway models, big cats and a great cause.

Big cats are disappearing at an alarming rate and National Geographic and Pür Minerals have teamed up to raise money to help save these majestic creatures.

BIG MACHINE director Steve Petersen recreated an African Savanna in So-Cal to promote an exclusive line of beauty products from Pür Minerals created to raise awareness about big cats.

BIG MACHINE always pounces at an opportunity to create unique branded content.

 

Credits

Client: Nat Geo/Pür Minerals    Director/Creative Director: Steve Petersen      

Head of Production: Erin Kalkauski

Technical Director: Natalie Eagan    Assistant Editor: Spencer Agnew